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About us

Why We Build Differently

Let’s be honest—most marketing budgets are wasted on guesses. At LUMA, we change that. We focus on your business data to see what’s actually working, then create content that speaks directly to your customers.

Real Impact, Measured in Numbers

We don’t believe in vanity metrics like 'impressions' and 'likes' only. We measure our success by the actual business growth we help you achieve.

100% $m

Venture capital raised

12 year

Founded since 2010

223 +

Global Workforce

1856 +

Active users and growing

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Our Foundation

How It All Started

LUMA started with a simple goal: to stop the guesswork in marketing. We saw too many brands making great content that just didn't get results. We built this agency to bridge that gap, using real data to make sure your creative content actually drives your business forward.

Our Values

No complicated jargon. Just the core principles we bring to your business.

Transparency

You will always know where your budget goes and what results it brings. No hidden data, no vanity metrics.

Results Over Effort

We don't just deliver tasks or content. We focus on creating creative work that actually drives your business forward.

Practical Strategy

We keep things simple. We use real data to test what works for your brand and skip what doesn't.

Communication

No marketing jargon. We speak your language and keep you updated every step of the way.

The Team Behind LUMA

No massive agency layers. Just dedicated experts working directly on your brand growth.

LUMA (6)-1

Mos

Founder & Brand Strategist

Kaira Samson

Kaira Samson

Lead Creative & Video Editor

Serena Holmes

Serena Holmes

Data & Performance Analyst

Shaw Meyer

Shaw Meyer

Operations & Client Relations

Insights & Updates

"How we turn market trends into brand growth. Stay updated with our latest case studies, marketing tips, and real results."

Have a question?

Let’s Talk Strategy

Want to know how we can apply data to your specific business goals? Drop us a message, and let’s figure out the right growth strategy for your brand.